The Biggest Gamble In Sports History

October, 2010

When Monday Night Football debuted 40 years ago this month, experts thought it was the most ill-conceived and doomed show ever. Today it's one of the longest-running programs on TV.WHEN MONDAY NIGHT FOOTBALL DEBUTED 40 YEARS AGOthis month, experts thought it was the most ill-conceived and doomed show ever. Today it's oneof the longest-running programs on TV. A history of the little show that could, starring HowardCosell, Roone Ariedge, Al Michaels, John Madden, O.J. Simpson and a host of othersA...

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