Inside Stuart

June, 2000

Inside StuartAmeritrade's generation-busting "Stuart" ads feature a hyperactive, curiously coiffured office boy who teaches his elders about the joys of trading online. Stuart has achieved cult status among young traders, who mimic his patter ("Let's light this candle," "You're riding the wave of the future, my man") as they handle other people's money. This inventive and talented actor turns out to be not too different from Stuart. He's hard to track down, but here...