The Bond Files
June, 2000
The Bond FilesIn 1953 two events occurred that reshaped the world and forever altered the concept of entertainment for men. Ian Fleming, a former intelligence officer for the British Navy, created a fictional alter ego named Bond. James Bond. Casino Royale, the novel introducing the stylish spy, appeared in a modest first printing of 4750 copies. In Chicago, Hugh Hefner, a former employee of Esquire magazine, launched playboy magazine. The first issue's print run was a modest 51,000 copies.The f...