"incredible, Mr. Rolls!" "mind-Boggling, Mr. Royce!"

"Incredible, Mr. Rolls!" "Mind-Boggling, Mr. Royce!"Has another business firm, a mere corporate entity, ever operated on the lofty level where Rolls-Royce lived for so long? Maybe, but alternatives don't leap to mind. Rolls-Royce was much more than the name of an automobile. It transcended mere commercial eminence; it seemed to be, with the throne, the Royal Navy, the Bank of England, a pillar of empire. Hadn't Lawrence of Arabia campaigned in Rolls-Royce armored cars, and didn't the RR Merlin e...