Must The Tedium Be The Message?

July, 1968

Must the Tedium be the Message?Twenty years ago, a television-station operator had to beg sports promoters for the chance to include wrestling and the roller derby in a local program schedule. Hollywood film producers disdainfully eyed television with disparaging disinterest, while radio newscasters regarded their televised counterparts as second-class citizens. And non-commercial television did not even exist.In the two decades since, television has passed through an aggressive childhood and ad...