A Foot In The Door
October, 1960
A Foot in the DoorWhen he was Thirty-four years old and about to buy a house in Short Hills, Mr. Gordon found out he could get anything he wanted in life from an insurance agent named Merz. Merz specialized in small, cheap policies, thousand-dollar endowments, and put his feet in your door. Mr. Gordon had succeeded in putting Merz off and one night shouted at him, "I don't like people who put their feet in doors. That's no way to sell me.""It's something I do and I can't help it,&...